February 1, 2007

Sales Essential Series with Fern Bratten 3 DVDs

Posted in Business & Economics, Videos/DVDs at 6:59 am by LibraryClerk

Tracking numbers: 230B, 231B, 232B

Fern Brsales1.jpgatten knows a lot about sales – she has been in the sales business for many years. Now she has put her experience as a motivational speaker, salesperson, and stand-up comedienne into the training program, Selling With Passion. Fern tells the hysterical story of how she got her start as a sales professional. Throughout her presentation, you will learn how to bring creativity, enthusiasm and passion to the job of selling. Selling with Passion will motivate your sales people – and more importantly, it will give salespeople a solid foundation to succeed.

August 7, 2006

Commanding Heights: The Battle for the World Economy 3 VHS

Posted in Business & Economics, Videos/DVDs at 10:10 am by LibraryClerk

Call number: HD 87 .Y47 2002

The thrheights.jpgee-part PBS documentary, Commanding Heights: The Battle for the World Economy, is based on the book of the same name by Daniel Yergin, Pulitzer Prize winning author of The Prize , and Joseph Stanislaw, a leading expert on the global marketplace. The “commanding heights,” according to Pulitzer Prize-winner Daniel Yergin and international business advisor Joseph Stanislaw, are those dominant enterprises and industries that form the high economic ground in nations around the globe. In their analysis of the new world economy, The Commanding Heights: The Battle Between Government and the Marketplace That Is Remaking the Modern World, they examine “the individuals, the ideas, the conflicts, and the turning points” that are responsible. And by considering events such as the ongoing Asian monetary crisis, they suggest what the ultimate interconnection of financial markets might mean in the future. (By Amazon)


Freakonomics : a rogue economist explores the hidden side of everything / Steven D. Levitt

Posted in Business & Economics at 10:10 am by LibraryClerk

Call number: HB74.P8 L479 2005

Wfreakonomics.jpghich is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? What kind of impact did Roe v. Wade have on violent crime?

These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much heralded scholar who studies the stuff and riddles of everyday life — from cheating and crime to sports and child rearing — and whose conclusions regularly turn the conventional wisdom on its head. He usually begins with a mountain of data and a simple, unasked question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.

Through forceful storytelling and wry insight, Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives — how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they set out to explore the hidden side of … well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Ku Klux Klan.

What unites all these stories is a belief that the modern world, despite a surfeit of obfuscation, complication, and downright deceit, is not impenetrable, is not unknowable, and — if the right questions are asked — is even more intriguing than we think. All it takes is a new way of looking. Steven Levitt, through devilishly clever and clear-eyed thinking, shows how to see through all the clutter.

Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world. (By the publisher William Morrow & Company)


August 1, 2006

Business forms on file / ed. Richard P. Zeldin

Posted in Business & Economics at 7:31 pm by LibraryClerk

Call Number: HF5371 .B85 1994

Reference (does not circulate)
A varietbusinessf.jpgy of forms and checklists used for government agencies such as the Internal Revenue Service, Small Business Adminstration, and Department of Labor, and for business record keeping. The forms should be used as a planning tool and reference material to supplement, rather than replace, government forms.